SASA brandSugar
SASA-brand white sugar, alongside imported sugar in bulk packs.
Palestinian family-owned · Foodstuff trading & distribution
The essentials, reliably supplied.
SASA Foodstuff Trading Company is a Palestinian family-owned business that trades and distributes sugar, salt, flour, rice, oils and other key commodities — combining years of market experience with quality products, stable supply and long-term partnerships.
Sugar
Salt
Salt tablets
What we supply
- Sugar
- Salt
- Flour
- Rice
- Oils
- Other key commodities
About Us
A family business built on experience — and a renewed vision.
We are SASA Foodstuff Trading Company, a Palestinian family-owned company specializing in the trade and distribution of essential food products.
Our journey began with years of hands-on experience in the market, and today we continue with a renewed vision that combines strong experience with continuous development.
We are committed to providing high-quality products, reliable service, and long-term partnerships with suppliers and customers, while maintaining a deep understanding of the local market and meeting its needs with consistency and professionalism.
- Ownership
- Family-owned
- Based in
- Jenin, Palestine
- Focus
- Trade & distribution of essential food products
- Approach
- Strong experience, continuous development
Why SASA
Reliable supply solutions, built on experience.
We provide reliable supply solutions built on extensive experience in the food sector and a deep understanding of the needs of the Palestinian market.
“Simply put, SASA is the reliable business partner that traders and customers can count on for quality, consistency, and peace of mind.”
Experience & market knowledge
Years of hands-on experience in the food sector and a deep understanding of the Palestinian market shape every decision we make.
- Extensive experience in the food sector
- Deep understanding of the Palestinian market
- Long-term business relationships
Quality & food safety
We carefully select essential food products from trusted local and international sources, while maintaining strict standards of quality and food safety.
- High-quality products
- Strong food safety standards
- Trusted local and international sources
Availability & pricing
Efficient inventory management and a well-run supply chain help ensure product availability, competitive pricing, and a stable supply throughout the year.
- Efficient inventory management
- Stable supply throughout the year
- Competitive pricing
Distribution & delivery
Fast service and a strong commitment to delivery are essential to lasting business relationships. Our extensive distribution network lets us serve customers across different regions efficiently and reliably.
- Extensive distribution network
- Fast and reliable delivery
- Reliable supply solutions
Products
The daily essentials.
We supply the core commodities that kitchens, retailers and food businesses depend on — sourced from trusted local and international suppliers and available throughout the year.
- SASA brand
- Bosphorus brand
Salt
Our SASA Bosphorus table salt, alongside fine, coarse and industrial salts.
Flour
Wheat flour and semolina from established mills, for households, bakeries and food producers.
Rice
Sunwhite rice, in household and wholesale pack sizes.
SASA brandOils
SASA sunflower oil, corn oil and vegetable ghee.
Other key commodities
Tomato products, tahini and legumes, canned fish, cheese and more.
We supply factories that use our raw materials.
For trade inquiries and product availability, we would be glad to hear from you.
Distribution & Supply
From trusted sources to your shelves.
Our efficient inventory management and supply chain help ensure product availability, competitive pricing and a stable supply throughout the year — while our extensive distribution network lets us serve customers across different regions efficiently and reliably.
Sourcing
Essential products carefully selected from trusted local and international sources.
Inventory
Efficient inventory management keeps products available all year round.
Distribution
An extensive distribution network serving customers across different regions.
Delivery
Fast, dependable delivery backed by a strong commitment to service.
Brands & Growth
Established brands — and brands of our own.
In addition to distributing well-established brands, we are continuously developing our own products and brands with a strong identity and competitive presence in both local and regional markets.
- 01
Experience
Years of hands-on experience in the food market.
- 02
Distribution
Distributing well-established brands through an extensive network.
- 03
Development
Developing our own products and brands with a strong identity.
- 04
Growth
A competitive presence in local and regional markets.
Our own brands
SASA White Sugar
SASA Bosphorus Table Salt
SASA Sunflower Oil
Brands we distribute
Some of the businesses we serve
Contact
Let's work together.
Whether you have a product inquiry, a distribution opportunity or a partnership in mind, we would be happy to hear from you and discuss potential business opportunities.
- Business inquiries
- Partnerships
- Product inquiries
- Distribution opportunities